Marketing Automation
Grow your business without adding more work.
Noto’s built-in marketing automation helps you engage students and families, increase retention, and drive new enrollments — all using the data you already have. No separate tools. No manual lists. Just smart, automated outreach.
Why It Matters
Why It Matters
Why It Matters
Most lesson businesses grow through relationships — but following up consistently is hard. Families forget to enroll after a trial. Old students drift away. Review requests get skipped during busy weeks.
Noto’s marketing automation is built directly into your operations, so communication happens automatically based on real activity not manual lists or guesswork.
Most lesson businesses grow through relationships — but following up consistently is hard. Families forget to enroll after a trial. Old students drift away. Review requests get skipped during busy weeks.
Noto’s marketing automation is built directly into your operations, so communication happens automatically based on real activity not manual lists or guesswork.
Most lesson businesses grow through relationships — but following up consistently is hard. Families forget to enroll after a trial. Old students drift away. Review requests get skipped during busy weeks.
Noto’s marketing automation is built directly into your operations, so communication happens automatically based on real activity not manual lists or guesswork.
How Marketing Automation Works in Noto
How Marketing Automation Works in Noto
How Marketing Automation Works in Noto
Send Messages
Send Messages
Send Messages
Send Messages Based on Real Events in Your Business
Send Messages Based on Real Events in Your Business
Send Messages Based on Real Events in Your Business
Noto lets you trigger messages when something actually happens — not on a generic schedule.
Examples:
Noto lets you trigger messages when something actually happens — not on a generic schedule.
Examples:
Noto lets you trigger messages when something actually happens — not on a generic schedule.
Examples:
A family submits a trial lesson form → send a follow-up email
A family submits a trial lesson form → send a follow-up email
A family submits a trial lesson form → send a follow-up email
A student completes their first lesson → send a welcome message
A student completes their first lesson → send a welcome message
A student completes their first lesson → send a welcome message
A class pack is about to expire → send a reminder
A class pack is about to expire → send a reminder
A class pack is about to expire → send a reminder
A student hasn’t attended in 60 days → send a re-engagement email
A student hasn’t attended in 60 days → send a re-engagement email
A student hasn’t attended in 60 days → send a re-engagement email
These messages are sent automatically using your existing scheduling, billing, and CRM data.
These messages are sent automatically using your existing scheduling, billing, and CRM data.
These messages are sent automatically using your existing scheduling, billing, and CRM data.
Email & Text Campaigns
Email & Text Campaigns
Email & Text Campaigns
Email and Text Campaigns, Built Into Noto
Email and Text Campaigns, Built Into Noto
Email and Text Campaigns, Built Into Noto
Noto’s AI workflow helps you create polished, on-brand email and text templates in seconds. Instead of starting from a blank page, you can generate ready-to-send campaigns based on your goal — trial follow-ups, promotions, review requests, or announcements — and customize them as needed.
The result: consistent, professional messaging without spending time writing copy from scratch.
Noto’s AI workflow helps you create polished, on-brand email and text templates in seconds. Instead of starting from a blank page, you can generate ready-to-send campaigns based on your goal — trial follow-ups, promotions, review requests, or announcements — and customize them as needed.
The result: consistent, professional messaging without spending time writing copy from scratch.
Noto’s AI workflow helps you create polished, on-brand email and text templates in seconds. Instead of starting from a blank page, you can generate ready-to-send campaigns based on your goal — trial follow-ups, promotions, review requests, or announcements — and customize them as needed.
The result: consistent, professional messaging without spending time writing copy from scratch.
Send announcements, promotions, and updates to families
Send announcements, promotions, and updates to families
Send announcements, promotions, and updates to families
Use templates for common messages (welcome emails, reminders, promotions)
Use templates for common messages (welcome emails, reminders, promotions)
Use templates for common messages (welcome emails, reminders, promotions)
Customize content to match your brand voice
Customize content to match your brand voice
Customize content to match your brand voice
Choose whether messages go out by email, text, or both
Choose whether messages go out by email, text, or both
Choose whether messages go out by email, text, or both
Everything is sent from the same system that already knows who your students and families are.
Everything is sent from the same system that already knows who your students and families are.
Everything is sent from the same system that already knows who your students and families are.
Target Clients
Target Clients
Target Clients
Target the Right Clients Using Existing Data
Target the Right Clients Using Existing Data
Target the Right Clients Using Existing Data
Noto uses the data you already collect — no manual lists or exports. You can segment groups based on:
Noto uses the data you already collect — no manual lists or exports. You can segment groups based on:
Noto uses the data you already collect — no manual lists or exports. You can segment groups based on:
Trial students who haven’t enrolled
Trial students who haven’t enrolled
Trial students who haven’t enrolled
Families with upcoming unpaid invoices
Families with upcoming unpaid invoices
Families with upcoming unpaid invoices
Students whose class packs are expiring
Students whose class packs are expiring
Students whose class packs are expiring
Inactive students who haven’t attended recently
Inactive students who haven’t attended recently
Inactive students who haven’t attended recently
High school juniors with upcoming exams
High school juniors with upcoming exams
High school juniors with upcoming exams
Once saved, these groups are automatically updated and can be reused for future campaigns.
Once saved, these groups are automatically updated and can be reused for future campaigns.
Once saved, these groups are automatically updated and can be reused for future campaigns.
Automated Reviews
Automated Reviews
Automated Reviews
Automated Review Requests
Automated Review Requests
Automated Review Requests
Noto helps you request reviews at the right moments — automatically.
Noto helps you request reviews at the right moments — automatically.
Noto helps you request reviews at the right moments — automatically.
Send review requests after trials, milestones, or completed programs
Send review requests after trials, milestones, or completed programs
Send review requests after trials, milestones, or completed programs
Deliver links via email or text
Deliver links via email or text
Deliver links via email or text
Track which review requests were sent and when
Conveniently synced across admin and parent portals
Track which review requests were sent and when
Track which review requests were sent and when
Encourage more positive reviews without manual outreach
Conveniently synced across admin and parent portals
Encourage more positive reviews without manual outreach
Encourage more positive reviews without manual outreach
This helps improve your online reputation and drive new inquiries organically.
This helps improve your online reputation and drive new inquiries organically.
This helps improve your online reputation and drive new inquiries organically.
Operational Campaigns
Operational Campaigns
Operational Campaigns
Campaigns That Work With Your Operations
Campaigns That Work With Your Operations
Campaigns That Work With Your Operations
Marketing in Noto is not a separate system — it’s connected to everything else.
Marketing in Noto is not a separate system — it’s connected to everything else.
Marketing in Noto is not a separate system — it’s connected to everything else.
Connected to you CRM, scheduling, billing, and inbox data.
Connected to you CRM, scheduling, billing, and inbox data.
Connected to you CRM, scheduling, billing, and inbox data.
No syncing contacts between tools
No syncing contacts between tools
No syncing contacts between tools
No duplicate data entry
No duplicate data entry
No duplicate data entry
One source of truth for all communication
One source of truth for all communication
One source of truth for all communication
This keeps your outreach relevant, timely, and easy to manage.
This keeps your outreach relevant, timely, and easy to manage.
This keeps your outreach relevant, timely, and easy to manage.
Use Cases
Use Cases
Use Cases
Common Use Cases
Common Use Cases
Common Use Cases
Trial follow-ups
Trial follow-ups
Trial follow-ups
Welcome messages for new families
Welcome messages for new families
Welcome messages for new families
Review requests after positive experiences
Review requests after positive experiences
Review requests after positive experiences
Promotions for seasonal programs
Promotions for seasonal programs
Promotions for seasonal programs
Re-engagement campaigns for inactive students
Re-engagement campaigns for inactive students
Re-engagement campaigns for inactive students
Key Benefits
Key Benefits
Key Benefits
What You’ll Gain
What You’ll Gain
What You’ll Gain
More consistent follow-ups without extra admin work
More consistent follow-ups without extra admin work
More consistent follow-ups without extra admin work
Higher conversion from trials to enrollments
Higher conversion from trials to enrollments
Higher conversion from trials to enrollments
Better retention through regular communication
Better retention through regular communication
Better retention through regular communication
More reviews and referrals over time
More reviews and referrals over time
More reviews and referrals over time
Frequently Asked Questions
What kinds of campaigns can I run?
Most customers use campaigns for trial follow-ups, review requests, re-engagement of inactive students, seasonal promotions, and general announcements.
Can I customize email and text templates?
Yes. Noto provides default templates, and you can edit them to match your branding, tone, and messaging.
Can I send messages to specific groups of clients?
Yes. You can segment families using existing data (status, activity, services, billing state) and reuse those groups for future campaigns.
Do I need a separate email or SMS tool?
No. Email and SMS campaigns are built directly into Noto.
How does Noto help generate more positive reviews?
Noto requests feedback at key moments in the customer journey. This allows businesses to address concerns early and invite satisfied families to leave public reviews at the right time.
What kinds of campaigns can I run?
Most customers use campaigns for trial follow-ups, review requests, re-engagement of inactive students, seasonal promotions, and general announcements.
Can I customize email and text templates?
Yes. Noto provides default templates, and you can edit them to match your branding, tone, and messaging.
Can I send messages to specific groups of clients?
Yes. You can segment families using existing data (status, activity, services, billing state) and reuse those groups for future campaigns.
Do I need a separate email or SMS tool?
No. Email and SMS campaigns are built directly into Noto.
How does Noto help generate more positive reviews?
Noto requests feedback at key moments in the customer journey. This allows businesses to address concerns early and invite satisfied families to leave public reviews at the right time.
What kinds of campaigns can I run?
Most customers use campaigns for trial follow-ups, review requests, re-engagement of inactive students, seasonal promotions, and general announcements.
Can I customize email and text templates?
Yes. Noto provides default templates, and you can edit them to match your branding, tone, and messaging.
Can I send messages to specific groups of clients?
Yes. You can segment families using existing data (status, activity, services, billing state) and reuse those groups for future campaigns.
Do I need a separate email or SMS tool?
No. Email and SMS campaigns are built directly into Noto.
How does Noto help generate more positive reviews?
Noto requests feedback at key moments in the customer journey. This allows businesses to address concerns early and invite satisfied families to leave public reviews at the right time.
What kinds of campaigns can I run?
Most customers use campaigns for trial follow-ups, review requests, re-engagement of inactive students, seasonal promotions, and general announcements.
Can I customize email and text templates?
Yes. Noto provides default templates, and you can edit them to match your branding, tone, and messaging.
Can I send messages to specific groups of clients?
Yes. You can segment families using existing data (status, activity, services, billing state) and reuse those groups for future campaigns.
Do I need a separate email or SMS tool?
No. Email and SMS campaigns are built directly into Noto.
How does Noto help generate more positive reviews?
Noto requests feedback at key moments in the customer journey. This allows businesses to address concerns early and invite satisfied families to leave public reviews at the right time.
Subscribe to our newsletter
No spam, we promise. Featuring learnings and insights on how to run a better business.
© Copyright 2024, All rights reserved by Noto
Subscribe to our newsletter
No spam, we promise. Featuring learnings and insights on how to run a better business.
© Copyright 2024, All rights reserved by Noto
Subscribe to our newsletter
No spam, we promise. Featuring learnings and insights on how to run a better business.
© Copyright 2024, All rights reserved by Noto
Subscribe to our newsletter
No spam, we promise. Featuring learnings and insights on how to run a better business.
© Copyright 2024, All rights reserved by Noto